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What is a CMS?
CMS stands for Content Management System. What it basically means is you can control various parts of your website, instead of paying us to do it for you all the time. So for customers that need to be able to update and change their content regularly the CMS is your new best friend!
Here at CloudNet we use Adobe Business Catalyst, it provides a great tool and interface for you to log in and manage your website. Not only does it manage your website but it also shows you how many people are visiting your website and where from!
It is an all round marketing tool offering email marketing, e-commerce, blogs, news letters and more!
The other bit of good news is the that all other packages after that come with your very own CMS.
What is web hosting?
When you make a website and want other people to see it, you will need to publish (or upload) it with a web hosting service, like Web CloudNet.
Web hosting services work by storing your website files in high-powered computers (web servers) connected to a very fast network. When someone types in your web address such as www.cloudnetnz.com), the Internet connects to the web server holding your website files and then transfers your website information back to their computer. From there they can surf and view the pages of your website.
WHY DIGITAL MARKETING ???
Digital marketing is critical for your company and brand recognition at this stage. Any other brand, it seems, has a website. If they don't, they can at the very least have a social media presence or a digital advertising campaign. Consumers now expect and rely on digital content and marketing as a means of learning about brands.
To cut a long story short, you'll need to be successful as a business owner.
Looking for social media that delivers results?
Social networking is a effective way to communicate with your ideal customers on the internet.
When you use social media correctly, it keeps your brand in front of the right people's minds, resulting in connections, loyalty, referrals, and, most importantly, sales & brand building.
Social media marketing specialists make up part of our team of experienced content marketers.